It has been nearly a year since I started GoodPlace.my, and we have reached a milestone of sorts in May when we reached our 50,000 monthly visitors milestone as well as signing up our 5,000th subscriber to the GoodPlace Digest:-
As we are doing this without any marketing budget (we are only dorky writers, not slick marketers) this only means that we have grown mainly via word-of-mouth and referrals from other websites. If you have referred a friend to this site then thank you for being awesome! If you have not done that yet, well, do us a favour and send your friends to this page, yeah? Let’s embark on this beautiful adventure together. 🙂
Believe it or not, I get about a couple of curious emails asking me how I manage to build and scale GoodPlace.my without apparently making any money. Actually I do get sponsorships from agencies and developers (our client roster can be found on the blog’s sidebar on the right). We are doing fine now financially, and unless our traffic blows up again (we upgraded our servers once after we had to go offline for three days due to traffic spike) we should be able to last until, well, forever. We do have some really cool sponsors who help us foot some of our bills.
If you’re an advertiser, then contact me for a rate card. We have got a readership which is bigger than even the best distributed property magazine in Malaysia, and we are probably the best read property blog in the country. Our engagement numbers are amazing (well, that’s what our email provider Mailchimp tells us) – our email open rates is twice the industry average, while our click through rates is a whopping ten (10!) times higher than the industry.
In short, if I may say so myself: advertising with GoodPlace.my gives you the best bang for the buck, bar none. There goes my crappy lil’ sales pitch. 🙂
But Wait, Before You Take Out Your Wallet…
If you’re an avid GoodPlace.my reader then you’ll know that I am somewhat ‘hostile’ towards property gurus and investment clubs. I think these entities do more harm to people than good, and I therefore can’t support them in any way in good conscience. Therefore, I will politely decline any offers from property gurus, seminars and clubs (I get those solicitations regularly as well – up to a point where I had to put a spam filter up).
So, if you’re from a property club or you’re a guru – sorry lads, I respect your hustle, but the goodwill with my readers is not exchangeable for cash. NOT FOR ANY AMOUNT OF MONEY.
And finally, to agents, no, I don’t do commission-sharing deals either, unless I’m married to your daughter and you pull a Robert de Niro on me. Reason: I’d rather be a dorky blogger than a debt collector, thank you very much.
DealMatcher: Status Updates
About two months back I had (quietly) launched a service called the DealMatcher (check it out) where I help GoodPlace.my readers by doing the research (and some limited analysis) as well as connecting them to agents (that we like). We are now receiving some 350-500 enquiries monthly now with a good number of buyers finding the properties of their liking (see the testimonials of some of the happy home buyers at the bottom of the DealMatcher page).
There are, however, a number of areas which we do not cover (notably the fringe locations like Kajang, Seri Kembangan, etc), but you’ll receive a reply from me anyhow. Usually I turn away enquiries for places where we don’t have a panel agent that we can trust (hint, hint).
So if you’re an agent, say so in the DealMatcher form, and I can also connect you with home buyers (if we decide that we like you). What particularly pisses me off are agents posing as buyers, which as far as we are concerned are in the same scumbag category as the money grabbing guru’s and scam-inar douchebags. Please, please don’t be on GoodPlace.my’s shitlist. 😉
Finally: with your help, we will meet our next vanity milestone (100,000 users), reach out to more home buyers, fight the good fight, help the good guys win, and ultimately weed the scam-peddling scums out of this business. We can do it!
Love you guys,
Khai Yin (contact)
PS: Leave me a comment below. I like getting messages from my readers. Yes, I have got a big ego.
PPS: I ain’t kiddin’. Start posting 🙂